In the late 1990's, two international special effects inventors, Francisco Guerra and Brian Glover, wondered what would happen if they could make clouds into shapes? Nearly 10 years later, Flogos was born!
This is essentially a bubble-machine on steriods - a soap filled machine generates a cluster of eco-friendly bubbles that float up through a customised stencil, is sliced off and then floats into the sky. Click below to check out a video about how it all works.
This form of eco-friendly outdoor marketing has already been used by the likes of McDonalds, Mercedes Benz and Sheraton. This frothy promotional option joins the ranks of other 'green' advertising options (see previous post on GreenGraffiti), like those now spruked by Curb, the 'natural' media company.
Inspiration for this post: Springwise
Media monitoring
