Monitoring the media became a whole lot more accessible for New Zealand businesses today with the launch of SLICE MEDIA – New Zealand’s first ‘fat-free’, web-based media monitoring service (www.slicemedia.com).
Slice provides a fresh approach to traditional media monitoring services, allowing customers to manage their own requirements via the web. Subscribers simply sign-up online and specify their media monitoring requirements. News items are matched to the subscriber’s criteria and these ‘slices’ are digitally delivered straight into the subscriber’s online account.
Slice continuously tracks an extensive range of over 2,600 New Zealand and Australian press, television, radio and Internet news sources making it one of the most comprehensive, professional services available in the region.
Unlike other media monitoring providers, Slice has no long term contracts and no retainers. Subscribers can choose between four packages sizes, with prices starting from around $70 per month (ex gst).
Slice is perfectly suited to businesses who have lean marketing budgets and who want to be in control of their monitoring requirements and spend.
General manager Kylie Lewis said “Slice fills the gap for small to medium business in need of a low cost media monitoring service. Slice represents a great opportunity for organisations with simple tracking needs, who may otherwise be excluded from the market.”
As Ms Lewis explains, “Subscribers are in complete control - they can change their tracking criteria at any time online to make their coverage as specific or general as they like. It’s a simple, accurate and economical solution that hundreds of Australian businesses are already benefiting from.”
Slice provides a free tour of the service and a free media monitoring trial for New Zealand businesses wanting for more information.
Slice is now live and accessible at www.slicemedia.com
For media resources visit www.slicemedia.com/media
For further information contact:
Kylie Lewis, General Manager
kylie [at] slicemedia [dot] com | Phone from New Zealand: 0800 1 75423
Phone Mobile: +(61) 439 446 468 | Phone Direct: +(613) 8327 6461
About Slice Media
Slice Media has been operating in Australia for two years. Slice is a wholly owned subsidiary of the Media Monitors Group (www.mediamonitors.com.au). Media Monitors is the leading media intelligence company in Asia-Pacific. With the most comprehensive media monitoring coverage in the region, innovative products and great people, Media Monitors provides over 4000 clients relevant media content and independent media analysis to enable effective communications strategies.
ENDS
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Wednesday, 4 March 2009
Media Release: Fresh, low-cost media monitoring service launched for New Zealand businesses
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