2008 Top 10 most reported Australians

Little surprise that our most reported Australian in 2008 was the Prime Minister with around 960,000 news items mentioning him last year. Next was fallen Liberal leader Brendan Nelson, and then the treasurer Wayne Swan arounding off the top three positions. In fact the only person in the top 10 not in politics was Ricky Pointing, captain of the Australian cricket team.

The figures also show just how powerful radio broadcasting in generating news coverage, outstripping all other news outlets for nearly every person on the list.

If you are interested in the entire list of 2008 Top 50 most reported Australians complete with figures for each media type, email me at kylie at slicemedia dot com and I'll send a copy your way.

Tracking the media, monitoring the message

Transcripts, video clips and audio clips just got cheaper!

Happy new year Slicers!

To get 2009 off to a flying start, we've sliced our broadcast product pricing! Check out our new prices:

Video clip : $90.00 (up to 1 hour)
Audio clip: $50.00 (up to 1 hour)
Transcript: $20.70 (per minute)
Regional Charges: no longer apply! yay!

Remember all products are delivered in digital format, directly into your Slice Media online library.

To order your products, simply hit the 'Order' buttons beneath your broadcast summary, then 'View basket', then submit your payment and you're away.

Too easy. Here's to a great 2009.

Tracking the media, monitoring the message

Slice news: Broadcast pdfs are here!

Since February you've been able to download your press AND broadcast summaries via the 'All Items' page in your Slice subscription website. But wait! There's more! Now each broadcast summary delivered into your individual tracking folders also has a pdf of the summary! Just like a press clip!



No more cutting and pasting. No more formatting crises. Yay for small wonders.

Tracking the media, monitoring the message

Slice like a pro: Using display filters

So you’ve got a bunch of news items in your tracking folder. Want to see only your radio items in that tracking folder? Or only your TV items? Or only your press items? Never fear. The Slice filter is here!

After you’ve selected which tracking folder you want to view, use the ‘Filter’ drop down box to choose which items you want to show – all items, tv items, radio items or press items.

The ‘Folder’ heading tells you how many items you have in total in your tracking folder.

The ‘View’ heading tells you how many news items are in your current view – in the example above, there are 6 radio items being displayed for the tracking folder ‘Web 2.0’, which has an overall total of 190 items. Simple!

Tracking the media, monitoring the message

Media Release: Slice launches to the Australian market

Media tracking by the Slice

Tracking the media became a whole lot more accessible today with the launch of SLICE - Australia’s first low cost, web-based media tracking service slicemedia.com.au.

As part of the growing stable of digital assets developed by Media Monitors, CEO John Croll said “Slice fills the gap for small to medium business in need of a low cost media tracking service. Slice represents a great opportunity for SMEs with simple tracking needs, who may otherwise be excluded from the market.”

Slice is simple, accurate and economical. Mr Croll explains, “Subscribers simply log-on, enter their keywords and tracking criteria, and Slice goes straight to work for them.”

Slice continuously tracks an extensive range of Australian and New Zealand press, television and radio media. News items are matched to subscriber criteria and these ‘slices’ are digitally delivered straight into the subscriber’s online account.

As Mr Croll explains, “Subscribers are in complete control - they can change their tracking criteria at any time online to make their coverage as specific or general as they like.”

Slice is geared specifically for Australian businesses. “Unlike other online providers, we track Australian press AND broadcast, and provide the information in a useful format that can be organised according to the individual’s specific requirements” added Mr Croll.

Regional businesses, boutique PR agencies, charities and independent operators will now be able to get online and track the issues that matter to them. Organisations with single issues, or who are event-driven will also benefit from the Slice solution.

Slice is now live and accessible at http://www.slicemedia.com.au/. Take a tour here.

Media Monitors is a world leader in media information services and the leading media monitoring group in Australia and New Zealand. A unique amalgamation of many specialist and respected companies, Media Monitors has grown rapidly over the years by exceeding the needs of customers, by developing new markets and by providing the most comprehensive range of products and services in the coverage of public information.

For further information contact
John Croll, Chief Executive Officer,
Phone 0418-418-433
john.croll@mediamonitors.com.au

Tracking the media, monitoring the message