Loved this billboard by Wholefoods in the States... although I think it should say 'tweeting'... but, meh... you get the message. Would have been a nice touch to add the Twitter URL perhaps?
(via Brian Gieson on Twitter http://twitter.com/bdgiesen and cotweet http://twitter.com/cotweet)
Media monitoring
OK, we've seen lists of Oz journos on Twitter (thanks Dave Earley and Laurel Papworth), so I thought we'd even up the score a little and post tweeting Aussie & Kiwi PRs. Hopefully, we'll all get along just nicely in the Twitter sandpit...
I realise that this list may be a mere drop in a proverbial sea of twitterers, but hey, you have to start somewhere.
If you're on the list and would prefer not to be, please let me know and I'll remove you ASAP (I've only used publicly available information, and references from other people on the list to put this list of names together). Also, if you are on the list and would like your description updated, please leave a comment and I'll clean it up.
If you're NOT on the list and would like to be, please leave a comment and I'll attempt to get you on it. Finally, if you have suggestions on improving the list, let me know that too.
Thanks to everyone who retweeted my request for help and DMed me with additional names for the list. Special thanks to PR Warrior Trevor Young for supporting the idea and RTing all over the place!
Australia:
A
Sarah Allen Sarah Allen Consulting Marketing, Comms, PR, Social Media, Sydney
B
Johanna Baker Dowdell Strawberry Communications, Central Coast NSW
Natascha Balducelli Cookie Creative
Jo Balfour Tech/online PR running Progressiva
Jenni Beattie Director, Digital Democracy
Emily Birks PR Consultant Pulse Communications
Laura Blasdale from WordStorm PR, Sydney
Jillian Bowen, Director Entertainment PR, Melbourne
Bonnie Bullock Director of Saranac PR
C
Will Clark Tech PR, Melbourne
Michelle Carter Spectrum Comms, Sydney
John Cooke Perth
Bob Crawshaw Maine Street Marketing, Canberra
Sarah Creelman PR & Marketing Manager, CBS Interactive, Sydney
Renee Creer New Media Director, Stellar* PR
Jen Crowcroft Upstream Australia, Sydney
Gemma Crowley Dennis Rutzou, Sydney
Roger Christie Sydney
D
Melissa Dark Internal comms consultant, Melbourne
Julie Delaforce Network PR, Sydney
Keith De La Rue AcKnowledge Consulting, Melbourne
Dennis Rutzou PR
Kya de Rome PR Consultant, Kinetics Sydney
Kelly Drew General Manager, Haystac
E
Jenny Eather Sydney-based consultant
Scott Eathorne Entertainment Publicist, Melbourne
Peta Ellis City Publicity
Geoffrey Emerson Head of Digital PR @ Zing, Sydney
Tim Entwisle Madrigal Communications, Sydney
Cassandra Erbs - Marketing Manager, St Aidan's & freelance consultant, Brisbane
Karalee Evans Communications & Partnerships Manager, Melbourne
F
Simon Fitz Taurus Marketing, Sydney
Ofa Fitzgibbons Tech PR gal, Sydney
Corrina Frankham PR at WriteAway, Sydney
Con Frantzeskos Social Media Strategy Consultant
Campbell Fuller Ex-News journalist/dep-ed,Head of corporate/financial communication with Porter Novelli Sydney
G
Richelle Gillett, Spectrum Communications Account Director, Sydney
Ang Graham Digital PR manager, Amnesia, Sydney
Brian Giesen Director of Digital Strategy, Ogilvy Sydney (fresh import, happy to claim him as our own for this list!)
Tara Grimshaw V/radio journalist working in PR, Sydney
H
Mat Hardy In-house NetComm PR manager Wanted Digital, Sydney
Michael Hendo MD, Spectrum Communications & Max Australia
Donna Hogan Sydney
Jocelyn Hunter Director BenchPR
I
Rob Irwin Media & Online Specialist, Network Communications, Sydney
J
Sharmin Jassal Biz Tech Comms specialist, Sydney
Polly Johnson Sydney tech PR flack for Kinetics
JoJo at Dennis Rutzou PR
K
Christine Kardashian DashPR
Keep Left PR Melbourne
Stella Katsaros Little Miss Stella PR
L
Drew Lambert Publicity Director, Mark Communications, Sydney
Kim LaRochelle at Dennis Rutzou PR
Derek Lau PR guy, Sydney
Jemma Lee Verve Communications, Sydney
Kimberley Lee Sydney
Hayley Lettoof, Account Manager, Stellar* Concepts
Gareth Llewellyn Oracle Flack, Sydney
Anthony Lowe Principal of Porter Novelli's Sydney technology practice
M
Catroina McGauchie The PR Group, Melbourne
Kenny McGilvary Sydney PRer and Dry Julyer
Lindsay McHugh Philly girl in Melbourne
Casey Macneil Director, Macneil Marketing & Communications, Queensland
Fleur Madden-Topley MD, RedPR Brisbane
Dylan Malloch Sydney
Phoebe Mapperson Primary Communication, Sydney
Andrea Matthews Corporate Affairs Manager, GM Holden, Adelaide
Shannon Molloy ex-journo, Brisbane
Susan Moore Asia Pacific PR for Gartner
Carrie Morgan PR Consultant, Melbourne
O
Jane Outen, Senior Account Manager, Stellar* Concepts
P
Emily Patterson The Unknown Citizen, Perth
Lani Pauli Account Manager, LapePhelan Marketing Communications
Tracy Pendergast Pentica PR, Sydney
Lukas Picton Text100, Sydney
Janine Pittaway Director Bright Communications, Perth
Catriona Pollard Director CP Communications
Melinda Porteous, Account Director, Stellar* Concepts
Clare Preskett Freelance consultant
Q
PruQ Einsteinz, Sydney
R
Louise Roberts Director, Sphere Public Relations, Sydney
Jacqui Rudd
Scott Rhodie Online PR specialist, former-journalist, Senior Account Manager, Zing Sydney
S
Teri Sawers Communications for Insights, Sydney
Tara Schwarze Spectrum Comms, Sydney
Johanna Scott, Account Executive, Stellar* Concepts
Victoria Sennitt Sydney
Melissa Shawyer Director, The PR Group
Caroline Shawyer Owner, The PR Group Melbourne
Saxon Shirley Associate Director, Spectrum Communications, Sydney
David Sims Howarth, Sydney
Brooke Simmons Pursuit Communications, Central Coast NSW
Annette Slunjski GM at Lucidity Marketing Communications (B2B marcomms)
Dr Greg Smith PRLab, ex print journo
Becci Stalker consumer PR specialist, Melbourne
Stellar* PR
Tanya Steinbeck Director Limelight Communications, Perth
Jo Stevens Kramer Head of Corp Comms Microsoft Australia, Sydney
Sarah Stokely Tech journo turned PR, Melbourne
Susan Swan
T
Peter Taliangis Perth
Rebekka Thompson PR practitioner at Zing, Sydney
Marissa Tree Brisbane Team Leader, Red Agency
V
Dena Vassallo Professional Public Relations (PPR), Adelaide
Lars Voedisch Asia Pacific PR for Dow Jones
W
Annalise Walliker Haystac in Melbourne
Martin Walsh Group Manager Digital Marketing @ Microsoft, Sydney
Wes Ward PR, social media, virtual reality at ExitReality and Wadimedia
Emily Wearmouth, Executive director at Kinetics PR
Graham White MD Howorth, tech & business PR firm, an Ogilvy PR company
Lesley White Head of Consumer Digital, Network Communications, Sydney
Emma Wiliams Opera Australia's inhouse publicist
Y
Trevor Young parkyoung, The PR Warrior
New Zealand:
A
Hamish Anderson Creo CEO, Auckland
Catherine Arrow Auckland
B
Sharon Buckland Auckland
Jennifer Boyes Intermediary PR, Auckland
Peter Boyes Perception management counsellor & PR adviser, Auckland
C
Simon Clark Account Manager at Network PR, Auckland
D
Joss Debreceny Communications Advisor at Ministry of Education, Wellington
Jane Dodd GM, Network PR, Auckland
Donovan Boyd Communications Auckland
E
Michela Enna Creo
F
Sam Farrow
Solange Francois
G
Steve Grbic Auckland
H
Campbell Hodgetts Tech PR consultant Auckland
J
Jacky James Director of Shine PR, Rotorua
Anna Jobsz PR
K
Stephen Knightly Auckland
L
Julie Landry, PR consultant in Auckland
M
Paul Matthews Bullet Points, Auckland
Angela Moriarty Wellington
N
Network PR Auckland
Nicholas O'Flaherty BulletPR
P
Paul Pursuit Pursuit PR, Auckland
S
Toni Skiffington Harcourts NZ Communications Manager, Auckland
Jordan Small Network PR,Wellington
And for good measure:
Public Relations Institute of Australia (National) managed by Lloyd Grosse
Public Relations Institute of New Zealand - Events
(Credit for the tweet image above here)
Media monitoringFollowing in Laurel Papworth footsteps, Dave Earley a multimedia journalist in Brisbane, has put together another list of Australian journalists and news media people on Twitter.
This is the the biggest list on this topic we've been able to find to date (with close to 300 names), and reflects the recent explosion of local media jumping on the the Twitter wagon.
Check out his entire list here.
Dave's list is organised by publisher/publication and in most cases includes brief description of the journalists area of interest/expertise. It also includes handfuls of photographers, freelancers and media academics.
Make sure you bookmark his page!
Media monitoringHave you got the twitter account for your business name or the brands you represent (including your own personal brand?).
According to research by Erik J Heels, of the top 100 global brands, 93% have had their Twitter usernames taken by somebody else (i.e. "Twittersquatted" by a "Squitter"). Take this example of what happened to Goldman Sachs:
(This account has now been suspended by Twitter, I'm guessing to be sorted out with the 'real' Goldman Sachs. *Messy*.)
In company with Goldman Sachs are the likes of Sony, Prada, Porsche and Shell. Hell, even Oprah's bestie had to put up with www.twitter.com/kinggayle because another Gayle King or a 'squitter' had already beaten her to it!
(While we're on the subject, Oprah did a show about Twitter last Friday and sent her first tweet - check her out on Twitter here: www.twitter.com/oprah).
Even if you're not quite sure what to do with Twitter just yet, the land grab for twitter domains is on so best you get amongst the action to stake your name claim now. Sign up here: https://twitter.com/signup
Inspiration for this post: http://erikjheels.com/?p=1298
Media monitoringJust spotted this terrific article over on the BullDog Reporter about doing PR on Twitter. Read the full article here, or suck up the top 10 hints below.
• Do be authentic. It's what social media is about.
• Don't be a robot. Automated corporate messages are not respected here.
• Do include a transparent bio on your Twitter page.
• Don't forget that a tweet is forever. There is no real taking it back from the twittosphere.
• Do listen to your audience. Know what people are talking about before you tweet.
• Don't bring up politics or religion unless that is part of your brand. You will alienate followers.
• Do follow people in your industry
• Don't rant about other companies or people.
• Do get involved in conversations. No one wants to follow someone who just broadcasts and doesn't interact with others.
•Don't forget the value of being personal. Allowing your voice on Twitter to be authentically human will take you far in gaining trust and respect.
Media monitoringAustralian social media maven Laurel Papworth has put together a terrific list of nearly 100 Australian journalists on Twitter. The Aussie PR world can send her chocolates and champagne via her blog!
Check out her blog post with the list here:
http://laurelpapworth.com/australian-journalists-on-twitter/
And to make it super easy to choose who you might want to follow on Twitter, she's even given a little description of each person on the list when you mouseover their name - how thoughtful!
If you're in PR and you're not on Twitter - do it now! There's never been a better time than now or easier in than this list. Get to it.
Media monitoring
We have a new poll on our blog - we want to know if you twitter... and we don't mean 'do you make squeeky noises when you're nervous'...
Twitter it seems is fast becoming THE social news wire tool, and we want to know if the marketing, PR and comms community are embracing it... I guess you could call us sticky beaks.
Please vote now! Tweet!
Tracking the media, monitoring the messageWe saw this post today by Sally Falkow and our mouses were instantly clicking and scrolling for more...
Sally reported on Dell's press conference on 12 August 2008 to launch their new generation of mobility products, that used Twitter to take questions from journos.
Sally writes: "The actual press conference was held in San Francisco with feeds to venues in London and New Delhi. It was also webcast online, so anyone, anywhere in the world, could log on and see the conference. They also have a Twitter account called Digital_Nomads and were posting live updates. Anyone with a Twitter account could participate, comment and ask questions."
Sally also gives the example of the recent earthquake Los Angeles, where news of the event was out on Twitter just seconds after it hit. "The first mainstream media report was four minutes later and the AP wire report came 9 minutes after the first Tweet. By then there were already thousands of posts on Twitter from people in all walks of life giving their personal experiences."
The New York Times is also active on Twitter. Writers and editors are tweeting, and there are also Tweets of their section headlines. See a list of NY Times Twitter feeds at the Twitter blog.
Thanks to Sally for the post.
140 characters of news at hyperspeed. Hold on to your hats folks!
Tracking the media, monitoring the message
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